Comments on: 6 Pivotal Shifts to Becoming Instantly more Billalble. http://www.leapzonestrategies.com/blog/2009/01/12/6-pivotal-shifts-to-becoming-instantly-more-billable/ Learn easy-to-implement, proven strategies to increase Efficiency, Brand Equity & Profitability via Proven Branding and Business Growth Strategies for Massive Success. Mon, 08 Mar 2010 04:41:30 +0000 http://wordpress.org/?v=2.9.2 hourly 1 By: Isabelle Mercier http://www.leapzonestrategies.com/blog/2009/01/12/6-pivotal-shifts-to-becoming-instantly-more-billable/comment-page-1/#comment-2477 Isabelle Mercier Mon, 06 Apr 2009 22:16:41 +0000 http://www.leapzonestrategies.com/blog/?p=546#comment-2477 Louise, I am glad our article was insightful. Thanks for asking a great question...in fact, it inspired me to write an article about it as it is a very good question. So, stay tuned for a more detailed answer in the near future. In the mean time, let me quickly say this: What's important is to be aware of how much Non-Billable Tasks you are filling your precious schedule with. And yes, there is a big difference between a Starbucks run and say, making your 5 follow up calls in a day. Both are non-billable, but one is "Potential Money Making" and the other one...well...an expensive caffeine fix. Ha! Yes, marketing is vital to business success. So tracking your "Marketing Non-Billable Time" separately than your "Admin Non-Billable Time" is valuable. Spending 60% of your time on billable tasks is ideal. Some Marketing Tasks such as F/Up calls can be included in that 60%. I will review in a future article the DOs and DON'Ts and what we consider a Healthy Percentage Ratio of Admin, Marketing and Money Making Activities. Don't hesitate to contact me directly if you want to discuss further. Cheers, Isabelle ;-) Louise, I am glad our article was insightful. Thanks for asking a great question…in fact, it inspired me to write an article about it as it is a very good question. So, stay tuned for a more detailed answer in the near future.

In the mean time, let me quickly say this: What’s important is to be aware of how much Non-Billable Tasks you are filling your precious schedule with. And yes, there is a big difference between a Starbucks run and say, making your 5 follow up calls in a day. Both are non-billable, but one is “Potential Money Making” and the other one…well…an expensive caffeine fix. Ha!

Yes, marketing is vital to business success. So tracking your “Marketing Non-Billable Time” separately than your “Admin Non-Billable Time” is valuable.

Spending 60% of your time on billable tasks is ideal. Some Marketing Tasks such as F/Up calls can be included in that 60%.

I will review in a future article the DOs and DON’Ts and what we consider a Healthy Percentage Ratio of Admin, Marketing and Money Making Activities.

Don’t hesitate to contact me directly if you want to discuss further.

Cheers,
Isabelle ;-)

]]> By: Louise Desmarais http://www.leapzonestrategies.com/blog/2009/01/12/6-pivotal-shifts-to-becoming-instantly-more-billable/comment-page-1/#comment-2467 Louise Desmarais Sat, 04 Apr 2009 14:48:16 +0000 http://www.leapzonestrategies.com/blog/?p=546#comment-2467 Very insightful Isabelle. You mention two types of activities: non-billable and billable tasks. What activities fall under your non-billable category? Is it a combination of doing a Starbucks run and marketing for example? As we all know, self-promo is critical to the survival of a business, so what percentage of my time should I devote to this? Very insightful Isabelle. You mention two types of activities: non-billable and billable tasks. What activities fall under your non-billable category? Is it a combination of doing a Starbucks run and marketing for example? As we all know, self-promo is critical to the survival of a business, so what percentage of my time should I devote to this?

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